K-pop singer Chung Ha has teased the upcoming release of a new single, titled ‘Algorithm’, out later this week.
Chung Ha announced the single on August 23 at 6pm KST through her official social media channels. Billed as a “special digital single”, the song was announced alongside a 15-second snippet of the track, set against the official animated artwork for the single.
CHUNG HA Special Digital Single [알고리즘 (Algorithm)]
Release
28th August 2024 6PM KST#CHUNGHA #청하#청하_Algorithm #Algorithm #알고리즘#MOREVISION #모어비전 pic.twitter.com/Yyz3WEMFHd— 청하 CHUNGHA (@CH_CHUN9HA) August 23, 2024
On August 25, Chung Ha also dropped the first teaser for the song’s accompanying music video. The vertical teaser features a screen recording of Chung Ha taking pictures on her phone, before it cuts to the phone’s lock screen alongside a short snippet of the song.
Chung Ha’s new single ‘Algorithm’ will be released on August 28 at 6pm KST.
‘Algorithm’ comes about five months after her March single album ‘Eenie Meenie’. The two-track release featured a title track of the same name featuring ATEEZ’s Hongjoong as well as a B-side track titled ‘I’m Ready’. The latter was named one of the best K-pop songs of 2024 so far by NME.
‘Eenie Meenie’ was also Chung Ha’s first release since her 2022 studio album ‘Bare & Rare’, which featured the single ‘Sparkling’. It came about half a year after she signed with More Vision, which is a label founded by Jay Park.
Chung Ha left her long-time agency MNH Entertainment in March 2023, after seven years with the company. She had been with the agency since at least her appearance on the 2016 season of Mnet’s reality TV competition Produce 101, though which she won a spot in the girl group I.O.I.
Earlier this year, the singer opened up about leaving MNH Entertainment and becoming an independent artist, saying that she “didn’t know what to do when I was alone”. She added: “Even the small things, I didn’t know how to do it.”
The post Chung Ha teases new single ‘Algorithm’ appeared first on NME.
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